To succeed in the VUCA context it is becoming very critical for leaders to become innovative and boost their creativity.
It is common nowadays hearing that “right” brain type of people is becoming more and more essential in our world, where many “left” brain activities will be taken over by machines. SO, how to overcome our society extra focus on efficiency paradigm? How to integrate the new “creative” mindset in our life and work? This is where art can really help because art is based on creativity, emotion expression, meaning making, passion, artistic skills such as envisioning, empathy, observation and many other, exactly the type of culture we need to develop in our society and organizations.
In our creativity develoment workshops we always ask participants to share what is creativity for them, often we let them build the concept of creativity with Lego bricks or Clay. There is not a univoque definition, every person add his own ingredients to the creativity recipee, however there are many commonalities:
An interesting way of practicing creativity is by making creative expression of ourselves with mixed media. How creative are we in mixing different media? how much can we be authentic in expressing who we are? how much do we know "who we are" and what we want to bring into the word? all these questions are very interesting to open a reflection and learning on creativity.
This practice is also a way to learn the steps of innovation/creativity process by practicing them.
Creativity process steps:
This process can be applied to art as well as business problems and even if it has been described in a sequential way, actually is much more umpredictable and reiterative.
Based on my experience the most complex part for people is the ideation part because the creative part of our brain is not trained enough and at the beginning we tend to come out with very "business as usual ideas".
An important concept is our confidence on being able to be creative. Too often people have an underlying belief that they cannot be creative. My experience is that they have to work first on their underlying belif and in parallel start training the creativity muscle.
This is when it is important to boost our creativity with some "Steal like an artist" tools, practices and methods to train your creativity muscle. Here below some examples.
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